Customer acquisition
We connect positioning, campaigns, landing pages and measurement so demand does not disappear between tools and teams.
Strategy, software and artificial intelligence
Better companies do not grow by accident.They build systems.
Unicorn Digital connects acquisition, sales, operations, data and AI into one accountable architecture. Clear enough to explain. Solid enough to run.
Explore the system18+ years across digital strategy and technology·Based in Prato, working across Italy·5.0 on Google, 19 reviews
What we build
Separate projects create noise.Connected systems create leverage.
We start from the business constraint, map the real flow and decide what should be redesigned, integrated or built.
Sales operations
CRM architecture, follow-up and commercial workflows become one visible process with clear ownership and signals.
Process automation
We redesign the operating flow before automating it, joining people, data and software without hiding fragile workarounds.
Custom software
Web platforms, integrations and internal tools built around the real decision that the system must support.
AI with an operating model
Intelligence is useful only when the business can govern it.
We design assistants, agents, knowledge systems and workflows around sources, permissions, decisions and human accountability. The model is one component, not the whole answer.
From isolated prompts to repeatable operating knowledge
Sopsify
Your operating knowledge, made usable.
Sopsify is the AI operating system we are developing to connect procedures, roles, evidence and decisions without turning the company into a black box.
Products and tools
Not more software.Better decisions before the build.
Compact instruments for diagnosis, alignment and investment decisions. Each product has a defined job and a visible output.
Diagnostic
System Check
A structured reading of the commercial and operating system before committing to a solution.
Diagnostic
Web System Check
A focused review of positioning, journeys, measurement and the role of the website in the wider system.
Toolkit
Lead Recovery Kit
A practical framework for finding where valuable contacts are lost and designing a credible recovery flow.
Decision memo
Build or Buy
A documented comparison of custom development, platforms and operational constraints before investment.
Unicorn Workspace
One place for the work we do together.
The private workspace for assessments, documents, decisions and the next operating steps. Access is reserved for active projects and invited teams.
Open Workspace
Selected work
Proof lives in the system, not in the slide deck.
Founder led, system minded
Technology should make responsibility clearer, not disappear.
Unicorn Digital is led by Gabriele Pecchioli and works at the intersection of business strategy, digital delivery and systems thinking. We stay close to the decisions, the people and the operating reality behind every build.
A useful first conversation
Tell us where the system stops working.
We can begin in English or Italian. Bring the constraint, the current setup and the decision you need to make.
Start the conversation